The casino niche is pretty much one of the most profitable niches out there.
The problem is that you’re facing some fierce competition and you need to comply with a bunch of regulations.
But if you’re fine with that, you have the potential to grab a corner of the pie and make this into one seriously profitable venture.
So today, I’ve compiled a list of 10 casino affiliate programs you can join and start promoting on your website, social media, or YouTube channel to make potentially lifetime-lasting earnings.
10 Casino Affiliate Programs
- Bet365
- Mr.Green
- Golden Star
- Betsson
- BitStarz
- Stake
- PokerStars Casino
- 888 Casino
- Betway
- Cashmio
Bet365
Bet365 is a UK-based online sports betting company founded in 2000 by Denise Coates.
They’re one of the largest casinos operating in the online space with betting available for almost every imaginable sport, various solo casino-type games, and even live casino games with real dealers.
Affiliates can enjoy 30% lifetime commissions on all Bet365 products. You also get personal support from a dedicated affiliate manager and marketing tools for analyzing your campaigns.
Bet365 also accepts players from the US which is beneficial to your campaigns.
- 30% Commissions
- 45-Day Cookie Length
Mr.Green
Mr.Green is an online casino founded in 2007 with over 1000 games including top slots, live casino games, blackjack & roulette to name a few.
Mr.Green is a recognized brand in the online gambling market, making it a bit easier to promote as an affiliate. It’s actually advertised so much here in Finland that it has become a meme people throw around.
The commission rates for affiliates are based on how many referrals you bring in every month. If you refer 0-1 new customers you’ll earn 25% commissions and if you want to reach the maximum 45% commissions you have to refer 30+ people per month.
- 25-45% Commissions
- Lifetime Cookie Duration
Golden Star
Golden Star is an online casino established in 2012 and they’re headquartered in Curacao. They have a selection of over 2,000 games from many popular gambling game providers.
What makes this casino rather exclusive is the ability to play with cryptocurrencies along with fiat currencies. This comes with the benefit of faster (& cheaper) withdrawal and deposit processing.
Their affiliate program is managed through “Alpha Affiliates” and you can earn 25-50% commission rates based on how many people you refer each month.
- 25-50% Commissions
- Lifetime Cookie Duration
Betsson
Betsson is an online casino managed by “The Betsson Group” that owns more than 20 online gaming brands.
You can find all the familiar games in their selection; slots, sportsbooks, live betting, live casino, poker & bingo, and many more.
If you want to start promoting them, you can fill out an application and join the Betsson Group Affiliates. They provide up to 40% commissions and 10% for each new affiliate you refer.
They also provide marketing material such as promotional banners and even landing pages.
- 40% Commissions
- Lifetime Cookie Duration
BitStarz
BitStarz is another crypto online casino where you can use bitcoin (& many other cryptocurrencies) to play along with fiat money.
They were established in 2014 and today they’re offering more than 3,700 games for you to play. These games include slots, table games, jackpots, live casino, and exclusive bitcoin games.
You can become an affiliate for free by filling out an application on their website. Once you get accepted, you’ll have a dedicated affiliate manager to support you and some promotional banners to use in your campaigns.
Your commission rates depend on casino profits generated by your referrals:
- <5000€ – 25% Commissions
- 5,000€ – 10,000€ – 30% Commissions
- 10,000€ – 20,000€ – 35% Commissions
- 20,000€+ – 40% commissions
The minimum payout is 100€ and there is no negative carryover.
- 25-40% Commissions
- 30-Day Cookie Length
Stake
Stake is an online crypto casino and sports betting platform founded in 2017 and operated by Medium Rare NV in Curacao. They’re also an official UFC partner.
What makes this casino different from many others is that they’re exclusively using cryptocurrencies on their site (except for Stake’s UK site where fiat money is used).
You can find all the traditional casino games such as slots, blackjack, roulette, & sports betting.
You can start promoting Stake by simply registering an account on the site.
- Commissions: 10% of the house edge
- Cookie Length: –
PokerStars Casino
PokerStars is perhaps most well-known when it comes to poker platforms, but they’re also hosting an impressive casino with an affiliate program to go with it.
They offer the typical slots, races, live casino, card & table games along with sports betting.
Becoming an affiliate is completely free and you get promotional banners and landing pages to use once you get accepted.
They pay tiered commission rates similar to many other casinos.
To get to the first tier, you need to refer 1-2 “real money players” per month to be eligible for 15% commissions. And if you bring 81+ new people each month you’ll be earning 35% commissions.
- 10-35% Commissions
- Cookie Length: –
888 Casino
888 Casino was established in 1997 and today they have over 17 million players worldwide.
They have over 2000 games to play including live casino games, slots, blackjack, roulette, and many more familiar names.
What makes 888 casino unique is that they develop their own games from scratch, unlike many other casinos.
If you’re a content creator, blogger, or YouTuber, you can start promoting 888 for completely free by joining their affiliate program. You’re provided a dedicated affiliate manager and marketing material.
- Commissions: not disclosed
- Cookie Length: –
Betway
Betway is a global online gambling company founded in 2006 and owned by Super Group.
They are mainly focused on sports & eSports betting, casino slots, and live casinos with real dealers that you can interact with through a stream.
You can easily join their affiliate program by filling out a short application on their website and waiting for approval. Affiliates get support from a dedicated affiliate team and access to real-time tracking & reporting tools.
They use a tiered commission rate system where you’ll earn 25% commissions for bringing in 0-10 referrals a month and at maximum, you can earn 40% rates if you refer over 101+ each month.
- 25-40% Commissions
- Cookie Length: –
Cashmio
Cashmio is the “world’s happiest casino” as they like to call it. It was established in 2016 by two Finnish-Swedish entrepreneurs who had a long history of working in the casino scene.
They provide 1,500 slots and a live casino where you can play poker, blackjack, or roulette.
When you join Cashmio affiliates you can start promoting over 10 casino brands from their parent company. Joining is completely free and you’ll also get promotional material to use in your campaigns.
- Up to 45% Commissions
- Cookie Length: –
Can You Make Money With A Casino Affiliate Website?
The casino niche is one of the most profitable niches out there.
But it also comes with tons of headaches in the form of regulations and some brutal competition with seemingly endless pockets of money to outplay you.
If you’re a complete beginner in affiliate marketing, you’re likely going to have a hard time breaking into this niche. But if you already have some skin in the game, this niche can be one serious goldmine for affiliates (especially if you already have an engaged audience).
I hope these 10 casino affiliate programs gave you some direction on what you could promote with your website, social media, or YouTube channel.
If you want to get into affiliate marketing and build your own (successful) website;
You can get started with this free resource.